Business

Catalyzing Fandom: How Taylor Swift's Fans Tempered with Scooter's Potential ROI

Will the increased volatility of an artists ability to influence their fan-base effect the industries appetite to monetize artist catalogs?

Founder and CEO

Catalyzing Fandom: How Taylor Swift's Fans Tempered with Scooter's Potential ROI

The Jack Harlow Playbook

The Jack Harlow Playbook

The Road To A Best Rap Album Grammy Nom.

February 7, 2023

The Future African Concert Experience Is Artist-Led

The Future African Concert Experience Is Artist-Led

How African Artists Are Taking The Reigns Of The Live Music Scene.

February 13, 2023

The GloRilla Playbook

The GloRilla Playbook

A brief case study on GloRilla's rise to stardom.

How The Biggest Artists Earned In 2022

How The Biggest Artists Earned In 2022

The Different Streams Of Income Explored By Different Generations Of Artists.

February 7, 2023

The 'Queen Of Christmas'

The 'Queen Of Christmas'

A Look Into An Enduring Holiday Hit.

February 7, 2023

Music Marketing Tips For The Holidays!

Music Marketing Tips For The Holidays!

Community sounds like a great gift.

February 7, 2023

Is The Physical Music Product Back With The Walkman Re-Launch?

Is The Physical Music Product Back With The Walkman Re-Launch?

Can The Walkman Ignite The Return Of Consumer-Driven Music Hardware?

February 7, 2023

Is Web3 Living Up To Its Promise?

Is Web3 Living Up To Its Promise?

Assessing The Platforms Of The Future.

February 7, 2023

At The Intersection Of AI and Fandom

At The Intersection Of AI and Fandom

Can AI replicate the 'human touch'?

January 10, 2023

Why Music Roll Outs Still Matter

Why Music Roll Outs Still Matter

Music isn't always about fans - but roll outs always are!

January 16, 2023